Dynamic and open, the Square D exhibit welcomes visitors from every approach. Modular parts are designed and pre-planned to fit into dozens of configurations and exhibit sizes. McMillan Group was responsible for the system, graphic, materials, product mount and lighting design.
The forms of the system were iconic representations of the Square D's products, creating an adaptable background with product presentations that were highly effective in proving out the performance and application of specific electrical systems.
Precise detailing of the modular components reflected the quality and diverse applications of Square D's broad range of products.
As an international provider of quality electrical components, Square D had extensive requirements for a flexible system that could adapt to multiple markets around the world. From a simple linear layout to complex, multi-division international shows, the system McMillan Group created fulfilled those requirements with a modular custom system that reduced the overall cost of Square D's previous exhibit program.
McMillan Group Inc. 25 Otter Trail, Westport CT 06880 203-227-8696